Cocoa King

An accessible identity bursting with personality

Cocoa King

Client

Cocoa King

Package

Brand Identity
,

Industry

Food & Beverage

Year

2024

Project Overview

Wholesale baking and food ingredient suppliers Cocoa King wanted a brand identity that made them feel accessible and stand out from their competitors. The colour palette uses a deep purple and gold colour to reflect the high quality of the ingredients, and also references 'King' which is the founders family surname. The brand element is a unique chocolate chunk pattern that can be used flexibly across the various branded touchpoints.

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